CourtAvenue Appoints Rosie McGuire Chief Creative Officer
CourtAvenue is excited to welcome Rosie McGuire as Chief Creative Officer. Formerly working as the Executive Creative Director of Experience Design at VMLY&R, McGuire has over 20 years of experience crafting beautiful experiences and inspiring teams to create award-winning work. In her new role with CourtAvenue, McGuire will lead the agency’s creative department and guide the team across a variety of projects and new developments including customer experience, branding, and campaign work. “I’m so excited to join a team with passion for innovative experiences – solving problems by beautifully merging the physical & digital worlds,” says McGuire.
McGuire’s past work has ranged from traditional marketing, branding, digital marketing, and broader cross-channel experiences. Her expertise in the creative field has been recognized by numerous international and local award panels including Cannes Lions, The Webby, One Show, and Clio Awards. Throughout her career McGuire has filled a variety of creative leadership roles and worked across a number of global brands such as T-Mobile, Ford, Lincoln, General Mills, and P&G.
The CourtAvenure team is excited to explore the many doors that McGuire’s vast skill set and expertise will open. “[She] is a huge addition to our broader leadership team at CourtAvenue and has a proven track record of finding and developing top creative talent,” says Michael Stich, partner at CourtAvenue. “Her strong history of delivering new creative and customer experiences across several industries including automotive, high tech, and CPG retail will be extremely beneficial for the agency.”