The U.S. Air Force Rapid Sustainment Office (RSO) is a vital force that ensures all systems are go for the most advanced air fleet in the world. To bring more awareness to their critical role, the RSO needed dynamic storytelling that showcased how they innovate and modernize for mission-readiness.
The RSO leads the charge in powering our air defense, but there’s a lack of understanding around their mission. Using vivid language and imagery that elevated the RSO to new heights, we captured their unique capabilities in a series of heart-pumping videos.
As their agency of record, CourtAvenue designed powerful experiences that not only connected Airmen to new ideas and technology, but also magnified their impact.
Lighthouse is an interconnected system of industry-leading technologies that helps keep our Air Force always at the ready. In order to expand Lighthouse’s reach and share its capabilities without an in-person demonstration, the RSO needed an intuitive digital demo that would allow a virtual experience.
We partnered with the Accelerating Innovation & Modernization to Scale (AIMS) team to bring the Lighthouse story to life in an immersive self-guided demo. The result was an interactive digital experience that allows users to explore and discover how Lighthouse streamlines workflows, facilitates better communication, and reduces inefficiencies for Airmen performing maintenance tasks.
When Airmen are empowered with the tools and technologies they need to share ideas, they can collaborate more efficiently to solve problems in real time. We crafted a centralized digital community called the Advanced Manufacturing Innovation Hub that enables our nation’s pioneers in maintenance and sustainment to design, interact with, and upload 3D printing files, as well as access resources and training materials.
Text displayed in this graphic is for demonstration purposes only and does not represent the final content.
