For more than 25 years, Michael and his teams have helped marketers understand and capitalize on innovation. Michael currently serves as General Partner and CEO of Services for CourtAvenue. He is also an advisor and investor in various startups. Prior to joining CA in 2020, Michael led the global Dell business for WPP, and the Advisory group for VMLY&R. He has also served as Chief Executive Officer and Chief Innovation Officer for WPP’s Rockfish, a top digital agency in the U.S. Rockfish served as a Digital Innovation Partner to the world’s most forward-thinking companies, including Ford, Walmart, Mars, Johnson & Johnson, and Sam’s Club.